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Helping organizations turn complexity into clarity through human-centered strategy.

Senior Creative & UX Leader with 30+ years driving transformation across digital, CX, and business strategy

Case Studies

Addressing the total loss experience for borrows and lenders

Total Loss Experience

How can a national auto lender ease the pain for customers who totaled their vehicles but still have a loan balance to settle?

What if airplane's warning lights had warning lights

Aircraft Health Management System

How can we monitor airplane parts in-flight and alert ground crews in real time when new parts are needed?

The story of Executive Online Training

Executive Online Training

How do we design a mandatory learning experience that will hold the attention of busy pharmaceutical executives?

B2B Software refresh changes team members work lives

Relationship Manager Experience

How does a top 5 auto lender expedite the loan approval process while the customer is at the dealership?

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