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The Work
As an empathetic person, Discovery is my favorite part of a project. Meeting your intended user, interviewing them to understand their wants and needs from a product, and understand their history in their role is enlightening. It drives me to want to solve the problem even more. When Discover is completed, I take the output of data from interviews, surveys, workshops, etc. and visualize them in a map or blueprint for the users to validate before moving forward in the project. These end up becoming mission critical artifacts for the project.
Customer Journey Maps and Service Design Blueprints
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